SEO
Positively affecting the visibility of your website in the search results
WHAT IS SEO?
If you've never carried out an SEO campaign before, understanding what's involved is an important first step to deciding whether search engine optimisation marketing is for you. Search Engine Optimisation (affectionately known as SEO) is a marketing tactic which employs any number of hundreds of ranking factors used by search engine algorithms to decide how and where to rank your website, and engineers them to help your website rank higher.
There's no magic wand, it is a constantly evolving practice which relies heavily on consistent efforts, so works best as a long term strategy. But once it's working it will definitely pay off!
We'll be happy to offer you a free consultation to give some insight into your particular industry. Just get in touch.
STRATEGIC
There are hundreds of aspects to your website that affect how it ranks.
MEASURED
SEO is a long term strategy. Set and Forget is not an option here.
INTEGRATED
The best SEO campaigns are integrated, enriching your wider strategy.
READY TO PUT IT ALL TO WORK?
Benefits of SEO
Search engine optimisation is not the easiest of tactics to employ, nor succeed in. However, if you can stick with the right strategy, the results can be well worth the effort. People who find your business through the organic listings of a search engine are, in our experience, more likely to engage with your brand than those that find you via paid ads. The cost of acquiring each of those customers can be tiny in comparison too.
We can be there to help you navigate a changing landscape and help inform from an online marketing perspective, so that you can make the best decisions for your business. Whether you need insight into what's actually going on on your existing campaign, or a whole new campaign strategy creating and implementing, we'll help you get the most out of your marketing efforts. We're constantly keeping our ear to the ground for the latest news and updates, so if you run a campaign with Clever Salmon, you know you'll be in safe hands.
We'll work with you to apply the right strategy for your business, using best practices to build up a healthy website profile. It's a long term strategy, but stick with it and you'll reap the benefits in the long term. You'll experience more loyalty from your online audience, and a lot more trust. Ready to get started?
How do Clever Salmon Work?
We'll always start with a consultation. That can take any form depending on your business and what kind of marketing you want or need to employ, however generally speaking can be a case of us reviewing your website and proposing an initial style of working. We'll complete a full review of your existing campaign or website once you're ready, with technical recommendations where necessary before commencing with the campaign.
What you can be sure of is that we'll never pull the wool over your eyes. We pride ourselves in understanding our clients' needs, and building strong working relationships so that we can get the most out of our SEO campaigns. If it's important to you, it's important to us. If that means considering other aspects of your business as part of the campaign, we'll gladly do so.
We're experienced in a variety of sectors, from luxury retail to niche local producers. So you can be sure that we'll focus on your particular needs to get the campaign off to a flying start.
